Sustainable Company

Roth & Lorenz receives “Sustainable Company Certificate“

The German Union for Direct Economy Communication has honored Roth & Lorenz for being a „Sustainable Company powered by FAMAB“. more »

Current cases

Opel

Opel Sports Communication

opel sport 3

Triathlon and basketball – these were the two platforms that Opel actively used for brand communication. Responsible for communications: Roth & Lorenz

Coca-Cola

Coca-Cola Refreshment Day 2011

Coca-Cola Erfrischungstag 2011 (1)

125 years of Coca-Cola – an anniversary year with many highlights. One of which was the HAPPY COKE DAY on 7 May 2011. A day when all of Germany was refreshed with 750,000 free samples. Roth & Lorenz conceived the campaign, planned and implemented it on location with the help of over 2,000 Coca-Cola volunteer employees.

MLP

Surfin’ Tour 2011

MLP1

An authentic surfing feeling for students – a fresh, unexpected campaign from the financial services provider, targeted to enhancing appeal and likeability. “California dreaming” made by Roth & Lorenz.